BOSTON - America East platforms have a new look! The conference unveiled refreshed fresh versions of its website, AmericaEast.com, and digital platform, AmericaEast.TV, and also rolled an official conference app on Thursday morning. All three platforms are powered by SIDEARM Sports.
“The strength of our 3Pillars brand distinguishes our conference from others and these redesigned platforms give us new tools to better promote our conference initiatives as well as our standout schools, athletic programs and student-athletes,” said America East Sr. Associate Commissioner for Content Strategy, Sean Tainsh. “SIDEARM Sports has been a great partner for us and with their help we’re excited to roll out a new version of AmericaEast.TV and a conference app to give fans even more ways to consume our content and make it easier for them to find the information they’re seeking.”
The new-look, brand-focused AmericaEast.com brings showcases the conference’s #3Pillars through graphics and content centered around the athletic excellence, academic achievement and leadership on and off the field achieved by the conference, its member institutions and student-athletes. The site, which is optimized for mobile devices, offers quick access to information fans seek most, including standings, schedules and statistics.
AmericaEast.TV is the conference's digital home for select live events and on demand video content. League members will stream select events to the platform, including all games and contests not produced for ESPN. The platform also provides streams of #AEHoops home contests to fans living internationally.
The America East Conference app is available on all IOS and Android devices and can be found by searching ‘America East Conference’ in app stores. The app will feature the same content as AmericaEast.com with a focus on video, including live events and on-demand content. Events streamed on AmericaEast.TV will be available for viewing in the app, giving fans an optimized viewing experience.
In May, the conference formally extended its partnership with SIDEARM Sports as part of a multi-year agreement. SIDEARM has hosted the conference website since 2017.
About America East: The America East provides its member schools and their athletic programs a platform upon which student-athletes can achieve both collegiate and life success through the promotion and nurturing of athletic excellence, academic achievement and leadership, on and off the field.
- #3Pillars – Building the Complete Student-Athlete -